After the devastating destruction from Katrina, the HSUS moved swiftly to assist communities with their four legged family members. Part of that assistance came in the form of a two state, Louisiana and Mississippi, Spay and Neuter campaign – designed to decrease overpopulation and therefore reduce the number of animals entering the shelter system. The campaign was so successful, the HSUS licensed the campaign to more than 24 other cities across the U.S.
Client:
The Humane Society of the United States
Website:
Visit The HSUS Spay Neuter Page
Task:
Strategy | Research | Messaging | Copy Development | Media Buying | Graphic Design | Outreach/Guerrilla Marketing | Photography | Video and Radio Production
Case Study:

Gulf Spay Neuter Campaign - Billboard

Gulf Spay Neuter Campaign - Billboard

Gulf Spay Neuter Campaign – Outreach

Gulf Spay Neuter Campaign – Guerrilla Marketing

Gulf Spay Neuter Campaign – Outreach Collateral